Jeff Nippard

Jeff Nippard, born Jeffrey William Chad Nippard on 6 October 1990 in Grand Falls-Windsor, Newfoundland and Labrador, is a Canadian bodybuilder and YouTuber. He studied biochemistry at Memorial University of Newfoundland, competed in his first bodybuilding show at nineteen and was named Mr. Junior Canada in 2012. He began his YouTube channel in 2014 and became a leading figure in the science-based lifting movement, which uses research to reduce injury and maximise results. In 2021 he launched the nutrition-tracking app MacroFactor, and in December 2024 he published the book The Muscle Ladder: Get Jacked Using Science. In 2025 he opened a research facility called the Muscle Lab in Oakville, Ontario.